Friday, February 17, 2006

Don't Fall Into This Trap

It is amazing that so many businesses profess to deliver excellent customer service when, in fact, the vast majority are delivering very poor service to their customers. In fact, it appears that the level of service being delivered to customers is falling off somewhat dramatically in many businesses. There is a trap that many businesses fall into that begins with a lot of lip service being paid to customer service, but little or no real action being taken. These businesses fool themselves into thinking their customers are receiving excellent service when, in fact, they are not. In many cases, the service is shamefully poor. It is important to avoid this trap at all costs. Having a false sense of security about customer service can lead to the downfall of a business. While the business believes its customers are happy, those customers are quietly leaving and talking to others about the bad service. Does your business suffer from a false sense of well being regarding customer service?

Good Luck & Good Selling!
Russ

1 comment:

Russ Lombardo said...

We usually hear about consumer or retail-related "dis-services" (Good name by the way). But there are just as many business-to-businesses dis-services as well. They are just not as obvious. Businesses who get bad service, or more commonly NO service, just pick another vendor.

The best way to make any company accountable is to not purchase from them again and tell as many people as you can about your bad experience. On average, a disatisfied customer tells their story about the bad service they received to 9 other people. Your site, haroldsays.com is a great place to share these stories. I do like that you also have a place to post good stories as well. We all should know what alternatives we have when faced with a vendor we want to dump. Thanks for your comments.

Russ